powertrain engineering
SETTING THE
STANDARD
SUPPORTING OEMS TO STRENGTHEN THEIR
BRAND-SPECIFIC VEHICLE ATTRIBUTES IN
A COMPETITIVE MARKET LANDSCAPE
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When any manufacturer sets out to build a vehicle, they need to ensure
it can compete in the marketplace.
They need to know that the vehicle they intend to sell compares favorably
to other vehicles in the same market segment, what its relative strengths
and weakness are, and what changes they need to make in order to provide
an attractive option for consumers while still retaining their signature
vehicle characteristics.
Most OEMs value data that gives them insights into different areas of vehicle
behavior and characteristics. They have the choice of either investing
in the process of defining, measuring and evaluating it by themselves, or
seeking an independent partner who can deliver it for them. Many manufacturers
choose to work with AVL, and take advantage of our vast expertise
in this area.
Our benchmarking practice is highly detailed, based on thousands of measurements
of everything from single components to the largest sub-systems,
and how they perform together as a whole vehicle. To give OEMs
an objective look at the industry and allow them to measure and quantify
their own, as well as competitor vehicles, 11 driving attributes are covered
within our benchmark program.
11 DRIVING
ATTRIBUTES
• Performance
• Driveability
• Handling
• Ride comfort
• Interior sound / NVH
• ADAS quality
• Cycle emissions and CO2
• Energy consumption in
real world driving
• Energy efficiency
• Friction / driving resistance
• Charging experience