On-Site

Electrify 2024

An industry day presented by AVL and McMaster University
Industry Day Header

AVL is teaming up McMaster University to uncover and examine the latest innovations in battery and electric vehicle technologies at our industry day: Electrify 2024. Together, we will explore the roadmap to electric vehicles and solutions to challenges that manufacturers and startups may face along the way. 

Event Facts

Attendees can expect to gain insight into overcoming time and cost challenges from the battery cell level to e-drive components, systems, and the complete EV.

Join thought-leaders in exploring: 

  • Technical presentations and conversations from e-mobility experts
  • Industry perspectives from OEMs and suppliers with a focus on the Canadian market
  • Exhibition area with live demonstrations 
  • Interactive tour of the McMaster Automotive Resource Centre (MARC) 
Presentation language
English
Location
McMaster Automotive Resource Centre (MARC)

200 Longwood Road South
Hamilton ON
Canada

View on Google Maps
Topics
  • Battery Technology
  • Battery Testing
  • E-Drive
  • Power Electronics
  • Software Toolchains

Online Registration Now Closed

Please contact NAMarketing@avl.com with any questions or registration requests.

Keynote Speaker

headshot of Jean Marc Leclerc

Jean Marc Leclerc
President and CEO
Honda Canada, Inc. 

As President and CEO of Honda Canada, Jean Marc is also a member of Honda’s North American Regional Operating Board.

Jean Marc’s passions extend well beyond his work. He enjoys cottaging with his wife Jennifer and grown children Jonathan and Julia, as well as fishing, golfing and playing hockey.

Program

Final Agenda

8:30 am
Registration and Coffee

8:55 am
Welcome Message

Dr. Saeid Habibi, Ph.D., P.Eng., FCSME, FASME
Professor and Tier I Canada Research Chair
Mechanical Engineering
Director, Centre for Mechatronics and Hybrid Technologies
McMaster University

9:20 am 
Opening Remarks

AVL Leadership Team

9:30 am
Laboratory EV Cell Aging Testing Based on On-Road Driving Conditions

Dr. Steven Recoskie, Ph.D.
Research Officer, National Research Council Canada

10:00 am 
Fast Charging Battery Thermal Management: A Review and Instrumented Testing
of a Porsche Taycan Module

Dr. Phillip Kollmeyer, Ph.D.
Assistant Professor
Department of Electrical and Computer Engineering
McMaster University

10:30 am
Coffee Break and Exhibition Area Open

 

11:30 am 
Battery Condition Monitoring and Management

Dr. Saeid Habibi, Ph.D., P.Eng., FCSME, FASME
McMaster University

12:00 pm
Lunch & Laboratory Tours

Exhibition Area Open

1:30 pm
Inverter Software Development Using an E-motor Emulator

Matthew Hortop
EV Research Scientist, AVL
Roger Kehn
Technical Director, AVL

2:00 pm 
Experimental Acoustic Noise and Sound Quality Characterization in Electric Motor Drives
 

Dr. Moein Masoumi, Ph.D.
Post Doctoral Fellow at McMaster Automotive Resource Center (MARC)
McMaster University

2:30 pm
Coffee Break and Exhibition Area Open
 

3:00 pm
Testing System-Level EDU Efficiency on a Powertrain Testbed


Jennifer Durfy
Segment Lead - Vehicle Engineering, AVL

3:00 pm 
Keynote Address: Securing the Future: Investing in an Electric Value Chain in Canada

Jean Marc Leclerc
President and CEO of Honda Canada
 

4:00 pm
Closing Refreshments and Exhibition Area Open
Download the latest agenda

Our upcoming events
AVL DRIVINGCUBE Demo Days
On-Site
AVL DRIVINGCUBE™ Demo Days
AVL SIMpulse - Vehicle Chassis
Digital
AVL SIMpulse – Test Anywhere, Drive Anywhere: New Simulation Methods For The Next-Level Driving Experience
3 cars with battery electric on the bonnet connected to chargers
On-Site
AVL Battery Tech Day: Powering Future Mobility
AVL Simulation Conference Japan 2024
On-Site
AVL Simulation Conference Japan 2024
Symposium on Development Methodology
On-Site
11th International Symposium on Development Methodology